The Fashion Capital
CHADSTONE
Service
Publication and brand guideline design
Client
Vicinity
Location
Melbourne, Victoria
Chadstone Shopping Centre is a destination for shoppers the world over and provides a shopping experience not seen in other Australian precincts. With 20+ million customers a year, Chadstone also has to provide a consistently memorable experience for local and overseas visitors.
Visual Unity created fitout guidelines to reflect the excellence Chadstone expects from tenants. The brochure has a concertina fold and is printed on specialty stock. It’s presented in a custom sleeve, blind embossed and finished in specialty white and gold foils to reflect Chadstone’s luxury offer.
Tags
- RETAIL
- SHOPPING
- GUIDELINES
- MELBOURNE
- BROCHURE DESIGN