As a retail franchise owner, having a strong brand is essential to attracting customers and promoting loyalty. Your brand is more than just your logo or your store’s colour scheme; it’s the total experience your customers have with your business. Creating...
The retail market is competitive. So to stay afloat, it’s essential for stores to periodically rebrand themselves to appeal to new audiences and improve profits. Rebranding your store may involve changing the name, logo, retail marketing touchpoints, or a...